Making it count.

When running a business, every dollar counts. So is Willa worth it? Check out these 5 ways Willa will transform your lifestyle.

Your time is priceless

Time is free, but running your own business doesn't mean you work for free. Your time is priceless. Once you've lost it, you can never get it back.

Willa saves you time.

Focus on the action

Willa removes stress and worry. When you are able to adjust your focus, you’re free to aim higher and focus on actions that produce results.You’re moving upwards and onwards, to bigger things.

Willa keeps you in the zone.

Stay ahead of the game

By agreeing to terms set by your client you're giving them breathing room and another incentive to work with you. By honoring terms preferred by your client, you're also putting yourself ahead of others playing the same game.

Willa puts you ahead of the game.

Take on work from new clients, on their terms

New clients means new opportunities. But it can also mean new risk. Will they pay their invoices on time or cause stress? Many freelancers are forced to give their new clients less favorable payment terms to hedge their risk. Not an ideal way to kick off a new relationship.

Willa unlocks new opportunities.

Money now is better

In business, cashflow is king and any amount of money is worth more the sooner it’s received.

It sets you up. And sets you free– to take advantage of opportunities when the time is right or when something unexpected happens.

Willa means money now.

Say Goodbye to the Client-Hunting Grind.

Replace Energy-Draining Sales Outreach with a Magic Machine that does 90% of the work for you.

Join 50,000+ other creatives, freelancers and entrepreneurs and find your next client in seconds.

Willa has raised over $20M in funding to power the future of work
About our investors

Founded by the growth team from Spotify and Relatable
Meet the team

"A game changer…"

Loved by 50,000+ creators. Rated 4.7/5. See more reviews
Revolve Inc
26 Jul

Never miss a payment

Willa takes care of the entire process and guarantees that you get paid right away. Yes– every payment is instant.

No waiting, no reminders, no late or missing payments. You'll never send another email reminder, worry about missing or late payments, or wait for your money. Just stay in the zone and do what you love.

Let's find your next client.

Put an end to the energy-draining, soul-sucking hair-pulling detective work, and let Willa take care of finding your next dream client.

No more list-building or prospecting, just answer a few quick questions and let Willa sift through 100+ million companies to find your perfect match.

Get details about brands, decision-makers, their names, job titles, and emails in seconds - accessible from both desktop and mobile.

More Business with Less B.S.

Win more business with the Deel Feed - a powerful tool for creators and freelancers to streamline their outreach and get more brand deals.

Protect yourself with Client Check and avoid working with bad clients. Plus, coming soon…  learn what clients typically pay other creators.

Banking for Creators.

Say hello to a bank account and debit card made exclusively for creators and freelancers. Easily track payments and manage your business expenses, and turn tax season into vacation season.

the Willa Visa® Debit Card

Meet the debit card that was made exclusively for creators and freelancers. Easily track and manage your business expenses, and turn tax season into vacation season.

No setup fees, monthly fees, or hidden fees.

Monthly fee


Account Registration
Customer Support
Unlimited Payment Requests
Payment Management
Collections Service
ACH Withdrawal
Express Withdrawal
Early Cash Out
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Frequently Asked Questions

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Who can use Willa?

Willa is for U.S. based creative freelancers, influencers and social media content creators.

How do I get started?

Download the app from the App Store (iOS) or Google Play (Android) and follow the instructions to set up an account in less than two minutes.

How do I get an invite?

You no longer need an invite to use Willa. Just download the app and open an account.

Do I need to have a company to use Willa?

You can, but you don't have to. Independent contractors can also use Willa. It works the same way.

Where is Willa available?

Willa is currently available in the United States.

Who started Willa?

Willa is funded by a team of entrepreneurs with a background in finance, influencer marketing, and building popular consumer apps like Candy Crush and Spotify. We are funded by EQT Ventures and several other investors. Prior to founding Willa, the Willa founding team started and built influencer marketing agency Relatable.

Is it safe and secure to use Willa?

Data security is of the utmost importance to us and we take critical steps to safeguard your information. We meet the highest industry security standards and guidelines, ensuring that all of your data is managed safely and securely.

How much does it cost to use Willa?

Opening an account is free. Head over to the Willa app for latest pricing and fee structure.

Am I still paying external fees on top of your fees?


Does Willa do a credit check?


Where can I transfer my money?

Funds in your Willa account can be transferred to any bank account or PayPal. You can also use your Willa Visa® Debit Card to pay for all your business expenses.

Can I invoice 50% upfront and 50% on delivery with Willa?

Yes, simply send two separate payment requests.

Can I invoice monthly with Willa?

Yes, you'd simply send an invoice every month. There's currently no support to schedule recurring payment requests.

How do you prevent fraud and is Willa safe to use?

Yes, Willa is 100% safe for both freelancers and clients. Data security is of the utmost importance to us and we take critical steps to safeguard your information. We meet the highest industry security standards and guidelines, ensuring that all of your data is managed safely and securely.

I’m using PayPal today. How is this different?

Like PayPal, Willa lets you invoice your clients with a few clicks. However, Willa doesn’t stop there. We also take care of all the paperwork connected to invoicing, and our professional collections team will help you collect on any late client payments.That’s right, we have actual human beings working tirelessly to ensure you get paid on time! The Willa difference is that you never have to send another payment reminder, spend time or mental bandwidth stressing out about unpaid invoices. It’s like having your own finance team!

What happens after I request a payment in the app?​

Willa handles all your paperwork, generates a professional invoice and takes care of the payment process for you. When your client pays, your Willa balance will be immediately updated to reflect the payment.

I'm an agent/manager. Can I use Willa?


Can I cancel payment requests I've made?


You can cancel any payment request up until the client has paid. This is useful for situations where you, for instance, mistype the amount. It can happen to the best of us!

How does my client pay?

Your client can pay their invoice any way they'd like. We currently offer wire transfer, PayPal, check, or card payment.

I’m based in the U.S. but my client is overseas. Can they still use Willa?


Will my client need to install the app?

No. Your client can use their own payment process And pay via a secure link, invoice or QR code.

If my customer has their own system, how will it work with Willa?

Your client has the option to pay with a bank wire transfer, check, PayPal or debit/credit card. Your contact person can pay directly or forward the payment request to their finance team.

Do I need to convince my clients to use Willa?

No. They'll get a professional invoice sent from Willa on your behalf.

What happens if my client pays late?

We help you collect on late payments, and you’ll have instant access to your money the same moment your client pays.

Do you send payment reminders?

Yes, we handle reminders and help you collect on all late payments. That’s why using Willa is like having your own personal finance team.

Do I need to follow up with my client regarding the payment?

No. Our team will verify that their details are correct and take care of all administrative work.

Made with ❤️ for the future of work

We're on a mission to help you take back control and get paid on your terms so that you can stay in the zone and focus on what really matters. Willa is founded by the team that built Relatable, the world's leading influencer marketing agency.

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"$3 million investment led by EQT Ventures."
Wall Street Journal
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"...let freelancers get paid immediately..."
Tech Crunch
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"Our team has worked with 10k+ creative freelancers."
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